by Michael Nicholas
By Michael Nicholas
It is a marketer's burden to create his or her own formula to
reach success as there is no such thing as "one size fits
all" for marketers.
Every successful marketer that you have heard of has
accomplished this and their own formula is somewhat
different than any other successful marketer's formula.
Therefore, no one can guarantee your success by following
them because your path will be somewhat different and only
YOU can find it.
The burden of success is clearly on you...
Where one marketing strategy may work for some... the exact
same strategy may not yield the same results for
others.
Always put your own twist to everything that you do while
you model other successful marketers along the way is a
great approach. That is to say... you don't have to reinvent
the wheel but also never carbon copy it either.
You see ... not everything works the same for everyone...
Success is not like that and you may become disappointed
quickly if you simply follow the standard "Monkey See -
Monkey Do" marketing some will try to sell you on...
So to be different... what you want to do is test various
strategies and try to make them profitable. Seeing what
works with your own eyes is truly the best teacher of
success and will open the door to many success formulas that
you can use over and over.
We as marketers must all do this and it's where we germinate
our own formulas for success. By trying different things
through testing and changing the variables it gives us a
cause and effect that yields results which can be measured.
You have to be like those few salmon that can swim upstream
against the current that holds others back while YOU
succeed!
Please reread that "salmon" line again because it is a
perfect universal analogy of success itself.
Testing is what helps you swim upstream against the current
allowing you to reach your destination of success.
The truth is... testing IS the only magic bullet there is...
TIP: Test till you find a winner and then you move on and
upward from there and on and on it goes... It's the momentum
that makes it all work. The snowball effect... I call it
Marketing Momentum.
That's when you start to see success. This is long term
thinking if you are serious about being successful in online
marketing.
But how should you approach testing since it does present a
"needle in a haystack" type of mental block?...
Only by failing forward until you succeed at something will
you see fruit from your testing.
So go fail till you succeed and expect it to be part of the
growth that leads you toward success. Therefore, don't be
afraid of the little failures that lead up to success...
And above all...
Action with Persistence is the real key to any success.
Action with Persistence will out-do others with more
knowledge and even experience...
Action with Persistence wins the race slow - but steady!
And... believing in yourself even when no one else is there
for you is a powerful source for creating your own
successes. But you MUST believe you can do it and never give
up until...
Bottom line... with Action and Persistence PLUS Belief in
yourself, there's nothing holding you back and that truly IS
your greatest success formula of all!
(c) 2006
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